Purina ONE European Toolkit


As part of a European digital toolkit Purina asked us to shoot a spot to compliment their UK campaign, but could also stand alone in most of their markets. We treated the brief as a TVC, and ended up producing 90', 60' and 30' versions.

I was involved in the production throughout the project. From producing styleframes during pre-production to editing dailies on-set. During post-production I was responsible for the motion graphic sequences alongside all of the VFX de-rigging, tracking and compositing needed.

3D design & animation, 2D animation, editing, compositing

Client: Nestlé Purina
Agency: JPMH
Director: Darren Groucutt
Editor: Neil Hutchison